# Described audience: what it means in paid advertising > A described audience is a targeting profile the Guru builds from a plain description of your customer. You write who they are, and AI turns it into the segments ad platforms use. This file follows the llms.txt format. Use the links below for additional context. ## Sitemap - [Sitemap](https://digitalgurus.media/sitemap-index.xml) ## Optional - [This page](https://digitalgurus.media/digital-hub/glossary/described-audience/) Created: 2026-10-05T13:15:34.628Z