# ROAS (return on ad spend): what it means in paid advertising
> Return on ad spend is the revenue your advertising brings in for every pound you spend on it.
This file follows the llms.txt format. Use the links below for additional context.
## Sitemap
- [Sitemap](https://digitalgurus.media/sitemap-index.xml)
## Optional
- [This page](https://digitalgurus.media/digital-hub/glossary/roas/)

Created: 2026-10-05T13:15:34.628Z