Put your business in front of the people who sign off.
LinkedIn lets you reach people by what they do: their job, seniority, company and industry. Clicks cost more than on other channels, and for the right business offer they're worth it. Our team sets up the audience on LinkedIn, builds the creative and the route to an enquiry.
What your LinkedIn ad looks like.
Sponsored posts in the LinkedIn feed, marked Promoted, with your introduction, a square image, a headline and a button.
- Around 150 characters of introduction show before "see more"
- A square image with a headline and button beneath
- It sits among professional posts, so a useful point lands better than a hard sell
Matched to .
Job, seniority, company and industry decide who sees your post.
Target people by their working life, set up by our team on LinkedIn.
- Job title, job function and seniority
- Company size, industry, or a list of named companies
- Skills, to reach specialists
From a single city up to the whole UK.
Target the UK, a region or a city. LinkedIn doesn't go down to postcodes.
- North West
- Whole UK
- UK-wide, by region, or by city
- Useful for a sales patch, less so for a single town
Where LinkedIn fits.
Good fit
- Selling to other businesses, where the buyer has a job title
- Work where one new client is worth a lot
- Reaching a particular industry or size of company
Think twice if
- You sell to the public. Facebook and Instagram reach them for less
- Your budget is close to the minimum. LinkedIn's clicks cost more
from £30 a day
The highest daily minimum of any channel. Budget includes media cost and our fee.
LinkedIn clicks cost more, so each one comes from someone in the role you chose.
- Narrow audiences cost more to reach. We balance precision against volume
- Expect fewer, better leads, and judge the campaign on their quality
- Longer campaigns help, since business buyers rarely act on the first view
Campaigns start from £500 and run for 14 days or more, paid in advance. No retainers, no lock-ins, no setup fees.
See what your budget is doing.
Your LinkedIn campaign reports into the Performance Hub in the Guru, with the team's notes alongside the numbers. Enquiries show up there once tracking is set up on your website.
- Impressions, clicks and conversions in the Performance Hub
- Which jobs and industries engage, so the audience tightens over time
- Weekly commentary on lead quality as well as volume
Pairs well with
LinkedIn questions
Why is LinkedIn more expensive?
You're paying for precision. Reaching a finance director at a 50-person firm costs more than reaching a broad consumer audience, and for high-value work it usually pays.
Can I target specific companies?
Yes. Our team can target a list of named companies on LinkedIn, alongside job titles or seniority within them.
Can I target my town?
LinkedIn goes down to a city or region, not a postcode. If your customers are in one town, Google Search or Facebook & Instagram can target it more closely.
Are you ready to grow your business?
No retainers. No lock-ins. Campaigns when you need them.
Strategy calls run for 30 minutes — bring your business and your goal, we will do the rest.